Now Available
The New York Times · Opinion · August 2026
I spent eight years as lululemon’s Global CIO. Seventy percent of companies now use AI. Eighty percent report no productivity gains. That gap is the whole story, and it is not a technology problem.
Featured · As Seen on TV
Four days after the New York Times essay ran, Julie joined CNBC's Squawk Box to talk about the human side of AI, and why the efficiencies companies are cutting against mostly are not there yet.
Keynotes & Podcasts
Primary Keynote
What’s Left to Lead: Rewiring the Leader’s Role as AI Advances
The keynote that came out of the New York Times essay. Most companies have mistaken an announcement for a strategy, and the bill is arriving as cut jobs, stalled pilots, and people who no longer trust the tools. Drawing on 30 years scaling lululemon, Nordstrom, and REI, Julie names what went wrong and what the leader’s job becomes once the technology takes the rest. Three pillars: Safety Before Scale, Influence Over Authority, Culture as Competitive Infrastructure.
Julie doesn't do corporate platitudes. Her talks blend hard-won lessons from scaling billion-dollar transformations with the kind of honesty you don't usually hear from the stage — about failure, about being underestimated, about the masks we wear and what it costs us to wear them.
She's not a retired executive on the speaker circuit. She's actively advising boards and leadership teams, which means the insights are current, the examples are real, and the bullshit detector is finely calibrated.
Out Now · 8080 Books / Simon & Schuster
Real transformation comes from human, not just artificial, intelligence
A deeply personal leadership memoir woven with the unvarnished business reality of transforming a global company. Julie shares how being a gay woman in technology shaped the way she led — and why authenticity became her greatest competitive advantage.
While scaling lululemon from $2B to $10B, she discovered that the hardest parts of transformation had nothing to do with systems or code. They were about trust, identity, and unlearning long-standing habits of self-editing and silence.
"Julie has written the book that leaders at every level need right now. Her candor about what transformation actually looks like — the stumbles alongside the wins — makes this an essential read for the AI era."
— Bret Arsenault, Foreword Author · Former CISO, Microsoft
"In Julie's story, I saw my own: the power that came when I finally brought my full self into the room. Her book makes clear that even in the age of AI, high performance and trust only emerge when leaders stop hiding and start leading from their whole selves."
— Kathryn Henry, Independent Director, lululemon · Author, A Dime to Say I Love You
Chief Impact Officer
Available now wherever books are sold. Order your copy from your preferred retailer.
Let's Work Together
Whether you need a keynote that challenges your leadership team's assumptions about AI, a podcast appearance or panel discussion, or an advisor who's navigated what you're navigating — Julie is available for select speaking engagements and advisory relationships.